On July 14, Kaiyi was officially launched in Peru market. The general agents and experts of auto industry, together with more than 30 social media witnessed this historical moment, and participated in the test drive.

It is believed that Kaiyi will set a new benchmark for Chinese brand SUV with its obvious advantages such as advanced technology, fashion appearance, surging power and strong sense of science and technology.

Altos Andes, which operates as an importer of light vehicles of Asian origin, with the support of Euromotors Group, announced the arrival of Kaiyi with its first model: X3.

Euromotors is one of the top three group companies in Peru, operating Volkswagen Audi, Porsche, Lamborghini and other brands. The arrival of Kaiyi adds a wonderful color to its Asia Brand lines.

Alejandro Lucioni, general manager of Kaiyi Peru expressed, “Kaiyi stands out for being a friendly, active, innovative and young brand. We aim to place a sales volume of 500 units in the first year and exceed a market share of 1% in the SUV segment. In the second year, we aim to launch a SUV in the segment of medium SUVs with GDI engine technology. In the medium term, we will venture into the segment of vehicles with eco-friendly technology in the segment of light vehicles.”

Kaiyi X3 is the first mass production vehicle of collective collaboration with a strong internet mentality and is characterized by its design, safety and technology. Through the crowdsourcing model, Kaiyi has been a pioneer in practicing this model of vehicle production in China.

The successful launch event in Peru marks the successful entry of Kaiyi into the Central and South American market, and soon Kaiyi will launch in Chile, Ecuador, Costa Rica, Uruguay and other South American countries.